Meet the people that make
the magic happen



Steve has over 30 years’ experience in technology transformation with IBM, Accenture, and Fujitsu. He's passionate about new technologies and the potential they offer Spirit’s clients, and loves addressing the unique challenges posed by large social communities and the creative & commercial potential of digital beings.

Steve Andre



A commercial leader, Jon ensures Spirit’s finances and operations remain on track. He has 30 years’ experience in consulting, technology and finance with CSC UK, Fujitsu, IBM Europe and PwC. Jon manages both business plan and budget, and is overseeing the expansion into the US.

Jon Green



Alan has over 20 years’ experience in game development and computer programming. He's excited about all aspects of interactive entertainment. A lifelong gamer, Alan can usually be found grinding out achievements, working on his personal game development projects, tinkering with electronics and music, or reading ghost stories.

Alan Hinchcliffe

Lead Engineer (Character Engine)


A Chartered Engineer with over 30 years experience working with global organisations. Kevin brings technical leadership and operational excellence into the products we create at Spirit AI and into the relationships we build with our clients.

Kevin Denyer

Chief Architect


I'm a lucky person to do what I love the most, and get paid for it. Most of my weekends I spend going on road trips either in the car or on the motorcycle. Currently my mission is to try every beer in existence.

Tomasz Mikus

Lead Engineer (Ally)

A keen interest in both business & technology, Harry is fortunate to have a hybrid role at Spirit – helping set business strategy while engineering the product. Has always been intrigued with start-ups from a young age. When not working, you can find him up a mountain or diving with fish.

Harry Riley

Software Engineer


Curious about all aspects of AI, Edward has been working in & studying the subject since participating in the Stanford MOOC experiment in 2011. When not at the computer, he can be found gardening or exploring the world through wildlife photography. His favourite subjects are hedgehogs…found in his garden.

Edward Minnett

Lead AI Engineer (Ally)


Dr. Aaron A. Reed is a writer, researcher, and game designer focused on helping gamemakers and players tell stories together. He is a multi-time IndieCade and IGF finalist, and has spoken about digital storytelling at venues as diverse as Google, PAX, GaymerX, GDC, and WorldCon.

Dr. Aaron Reed

Product Manager (Character Engine)

Toby Nelson is a highly experienced developer who has worked for many years in the games industry including 5 years at Criterion Games and 10 years at Electronic Arts, working on several AAA franchises such as Burnout and Need for Speed.

Toby Nelson

Senior Tool Specialist

Peter is a multi-skilled data scientist and engineer who has deep experience in the startup, corporate and academic worlds. He has a backgound in neuroscience and artificial intelligence and many years of experience in natural language processing systems for commerical social media and chat products

Peter Passaro

Senior Data Scientist


Jenni is an award-winning interactive fiction author, critic, and community member with a passion for inventing creative solutions and a soft spot for comedy.

Jenni Polodna

Content Developer (Character Engine)


Peter Alau leads Business Development and Sales at Spirit AI. He has worked for Sony, Electronic Arts, Gamespy, Linden Lab, Maxis, Digital Extremes, and several others. He has managed products and teams that have had global impact on the digital entertainment industry.

Peter Alau

US Sales Manager


I have held leadership roles in companies and founded B2B businesses with a focus on broadcast, digital media, software and adtech. I am passionate about helping start-ups scale up and maximise their potential, helping to grow wonderful and talented teams around me as well as steering digital businesses to scale up.

Simon Usiskin

EMEA Business Development

Maria is an NLP engineer and Cognitive Scientist with extensive experience building language-based applications in startup as well as corporate environments. She is passionate about AI for online safety and mental health. When she is not coding, she loves to learn languages, travel and play the ukulele.

Maria Lehl

NLP Engineer

Liz has achieved a 2:1 MPhys degree from the University of Sussex. She particularly enjoyed machine learning and has continued to progress her skills in this area via online courses and projects in her spare time. For the past year Liz has worked at an artificial intelligence company expanding her skills within programming and computational linguistics.

Liz Griffin

Data Scientist


John is a marketing graduate who joined Spirit shortly after University. He has been expanding his skills in this area ever since. When he's not working, you’ll likely find him playing games or hiking!

John Andre

Junior Marketer


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Ellen has a total of 8 years’ professional experience in administration and executive support, with 3 years previous experience in the games industry at Square Enix. Ellen has acquired an AAT Diploma in Advanced Accounting at Spirit AI while assisting the Finance Director.

Ellen Kennedy

Company Administrator


London, UK
North America
Where we are

Spirit AI Ltd.
14 Charterhouse Square

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